Managing Director, FoodSwitch, The George Institute for Global Health
Fraser is Managing Director of FoodSwitch, a data and technology platform within The George Institute for Global Health, focused on the systematic cataloging and profiling of a country’s food supply. Our mission is to help address the world’s unprecedented social and economic burden associated with preventable, diet related health issues driven by foods high in salt, fat and calories. The FoodSwitch model seeks to transform the food system by changing the way the world makes, distributes, markets and consumes food using transparency and accountability, working with communities, government and the food industry to build the food environment the world needs to stay healthy. Fraser has 25 years expericence within the food industry and technology – including senior leadership roles within global food companies across Europe, North America and Australasia.